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Beyonce's Announcement Spurs Social 50 Rise

Klaudia//October 27, 2012
As this year's NFL season nears its halfway mark, Beyonce announces her own 'Countdown to Touchdown.' During the charting week, the pop star announced via her website that she'll be performing the halftime show at Super Bowl XLVII, spurring a jump in her Social 50 ranking.

The Social 50 chart ranks the most popular artists on YouTube, Vevo, Facebook, Twitter and MySpace, using a formula that blends weekly additions of friends/fans/followers along with weekly artist page views and weekly song plays.

The announcement, 'liked' over 140,000 times on Beyonce's Facebook page, helped usher in 319,000 new fans overall, elevating her five positions on the tally (20-15).