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Beyoncé Sales Surge After Grammys

Klaudia//February 15, 2017
Adele, Beyoncé and Maren Morris have all seen their sales surge after the Grammys – with some songs rising as much as 6,700%. The digital increase after music’s biggest night was reported by research company Nielsen.

Beyoncé did not win in the main categories despite nine Grammy nominations. She was still rewarded for an epic performance and unreserved praise from Adele.

Beyoncé’s fans responded with strong support on social media and more sales for her Lemonade album, which was up 267% on Sunday over its Friday/ Saturday average. “Formation,” nominated as both Song and Record of the year, grew by 105%. She also sung “Love Drought” (up by 1,249%) and “Sandcastles” (up 1,000%).