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Latest news

Beyonce Takes Full Control of Ivy Park Clothing Line

November 15, 2018

Beyonce's Parkwood has cut ties with British retail magnate Philip Green, ending a 50/50 partnership that culminated in the launch of her athleisure clothing brand Ivy Park.

Green has recently been accused of sexual harassment, bullying and racial abuse of staff at his companies. He was named in parliament last month as having taken steps to prevent publication of the allegations. The billionaire owns the Arcadia Group, parent of Topshop, which reportedly owned half of Ivy Park.

"After discussions of almost a year, Parkwood has acquired 100 percent of the Ivy Park brand," Ivy Park said in a statement, adding that Topshop stores will fulfill any existing orders for Ivy Park clothing.

The deal was originally reported by the Financial Times. Financial details were not disclosed.

The Topshop-backed line of fashion-forward bodysuits, leggings, crop tops and other sporty gear made its debut in March 2016, "creating a new kind of performance wear: modern essentials for both on and off the field," the company said at the time.

Subsequent marketing campaigns have featured SZA, Black-ish star Yara Shahidi and model Sophie Koella, among others.

Ivy Park Resort 2018 Collection

November 2, 2018

Ivy Park Resort 2018 is available now! Shop the new collection.

New Ivy Park AW18 Drop

October 9, 2018

The new Ivy Park AW18 drop is available now! Find your closest retailer here.

New Ivy Park AW18 Items

September 22, 2018

Are you ready for more Ivy Park?! The latest AW18 drop is in stores now. Find your closest retailer.

Ivy Park Available on Shop Beyoncé

August 23, 2018

Ivy Park just landed at Shop Beyoncé! Shop the AW18 collection now at: https://shop.beyonce.com/collections/ivy-park

Ivy Park AW18 Collection Available Now

August 15, 2018

The Ivy Park Autumn/Winter 2018 collection has arrived! Shop now.

Balmain x Beyoncé Available Now

July 14, 2018

The Balmain x Beyoncé capsule collection is available now on Shop Beyoncé!

Beyoncé Is Collaborating With Balmain on a Charitable Capsule Collection

July 11, 2018

Just before Coachella was rechristened Beychella, Beyoncé Knowles and Balmain creative director Olivier Rousteing had an idea. It happened in a rehearsal, while Beyoncé and her dancers were practicing in their Balmain-made looks inspired by the marching band uniforms of America’s historically black colleges and universities. “When she saw all the dancers loving the outfit—and she was loving her own outfit—she realized that what we were creating on stage for her, for all the dancers, was something really impactful,” says Rousteing. It clicked: Why not make a Beyoncé x Balmain collaboration that could make those poignant graphics available to all of Bey’s fans clamoring for a piece of history?

On Friday, July 13, Balmain will launch a three-piece Balmain x Beyoncé collection in its Paris flagship, with the items going on sale on balmain.com and beyonce.com the following day. Comprised of the yellow and pink sweatshirts Beyoncé wore on stage at Coachella, the collection also includes a black tee with the same sorority-inspired graphic.

“I worked really long with her on the Beychella moments, and the fact that we can release this collaboration that is based on our creativity, Beyoncé and I, is really a big, big step for fashion and music together,” continues the designer. “Beyoncé, she’s such a perfectionist; she’s someone that is so strong and has such a great point of view. She’s about feminism, empowering women, and the idea of bringing that collaboration where we can share the same ideas, the same vision of music, the same vision of fashion, the same vision of what is going on in the world, it’s more than just clothes. It’s a strong message, and I’m really proud to be a part of that.”

New Items from Ivy Park's Pre-Fall Collection

July 5, 2018

More items from Ivy Park's pre-fall collection just hit stores! Shop now!

On the Run II Tour Merch Available on Beyonce Shop

June 16, 2018

Some of the On the Run II Tour merchandise is now available on Beyonce Shop!


Also, OTR II X IVY PARK limited edition hoodies will be available for each city during the tour, starting with London!

Ivy Park Debuts Football, Baseball & Cycling-Inspired Activewear

June 11, 2018

Ivy Park introduces its latest offerings of activewear for spring/summer, as this latest drop places an emphasis on American football, cycling, boxing and baseball.

Utilizing the uniforms used for each sport, American football jerseys are reinterpreted with boxy tees in Airtex fabrications and shoulder paneling. Cycling-inspired jerseys incorporate oversized logos and second skin cycling shorts, while references to boxing include high-waisted shorts with rubberized logo patches, followed by linear contour panels mimicking baseball stitching.

With the range comprised of breathable sweat-wicking properties, along with open mesh fabrics, playful cutaways, ergonomic paneling and bold branding across, the collection is rounded out with oversized tees and cropped hoodies.

All rendered in a vibrant palette of “graphic black,” “ink blue,” “optic white,” “poppy red,” “tiger orange,” “sky blue” and classic grey, you can find the entire line at all Ivy Park retailers listed here.

Beyoncé Supports Figure Skating in Harlem

April 18, 2018

Beyoncé has amped up the visibility of her philanthropic work after her historic Coachella performance. On Monday, the singer revealed that she would be donating $100,000 of scholarship funds to HBCUs. The four schools included Xavier University, Wilberforce University, Bethune-Cookman University and Tuskegee University.

Bey is now using her activewear brand IVY PARK to help to empower young female figure skaters through the organization Figure Skating in Harlem. Through the collaboration, the young girls were gifted with product from the line to help encourage them to continue on in their sport.

FSHarlem was started by Sharon Cohen in 1997 as a means to give girls in the New York City community a space to participate. Figure skating can often times be exclusive to people of a certain class and demographics. Cohen believed that the discipline required to partake in figure skating would help to foster the tools needed to succeed in school and through college.

As a part of the campaign, the FSHarlem girls modeled the Spring line in a short film. Cohen says they were “in shock” when she revealed that they would be working for the pop star.

Ivy Park SS18 Campaign

March 8, 2018

Today Ivy Park celebrates International Women’s Day with their Spring/Summer 2018 campaign, highlighting the collective strength of women all over the world. Shop the new collection now!



Ivy Park Spring/Summer 2018 Collection Now Available

January 17, 2018

Ivy Park’s cult pieces have a slick utilitarian focus this season. Deconstructed details, angled cut-outs and outsized logos define everything from crop tops to leggings for a cool, military-inspired feel. Shop the collection now!

New Ivy Park Items

December 5, 2017

More items from the new Ivy Park collection are available now on Topshop!

New Ivy Park Items

November 7, 2017

New Ivy Park items are available now on Topshop!

IVY PARK's FW17 Campaign Celebrates Beauty of All Kinds

September 7, 2017

The IVY PARK 2017 fall/winter campaign introduces four new faces. Actress Laverne Cox and dancer Karen McDonald pose alongside models Grace Bol and Ralph Souffrant for a diverse representation of beauty and strength.

Each muse is styled in its classic pieces, updated for the fall season. The color palette is reworked to include a range of shades like deep teal, porcelain blue, chili red, scarlet and dusty pink. The hues are colorblocked on asymmetrical jackets, sweats and T-shirts that add a new level to activewear. Co-founder Beyoncé shared the inspiration behind the unique campaign:

“The message for this campaign is to celebrate everyone’s uniqueness. True beauty and power are born out of strength of character from the inside out. There is no one standard of beauty.”

Take a look at the lookbook and watch the short clip below. Shop the collection now on Topshop!



Ivy Park Autumn/Winter 2017

August 1, 2017

Ivy Park’s classic pieces are refined and reinvigorated this season. Deconstructed details, asymmetrical silhouettes and outsized logos decorate everything from traditional sports bras to oversized sweatshirts for a cool, contemporary feel. Shop now!

Ivy Park Pre-Fall 2017 Collection

June 2, 2017

New Ivy Park Pre-Fall collection in stores today. Shop now!

New Ivy Park SS 2017 Video

May 3, 2017

Beyonce in Ivy Park playing with shapes and silhouettes.

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Hot on the heels of her zesty Lemonade merch line, Beyonce has now readied a fresh Ivy Park activewear collection in time for the holiday season.

The “Resort” performance range has been designed for slaying in chilly climates and utilizes a range of tactile fabrics. Key pieces include an oversized cropped puffa jacket with bonded quilt seams, large branded zip pull, leggings, bodysuits, and streetwear-influenced hoodie and jogger sets. Biker-inspired color blocking and an oversized broken logo print feature heavily throughout, while garms from the AW16 have also been updated in a heavy, brushed wool-mix jersey.

Those looking to cop can do so online and offline at high street retailers such as Selfridges, Topshop, and JD Sports.