Beyonce's New Fragrance Cé Lumière Is Available for Preorder
It’s been a busy last few months for Beyoncé.
Weeks after debuting her collaboration with Levi’s — the campaign for which alone generated $5 million in media impact value in 48 hours — and months after launching her whiskey brand SirDavis in partnership with LVMH Moët Hennessy Louis Vuitton, the multihyphenate is bringing her latest fragrance to market.
Called Cé Lumière, the scent is available for preorder on Beyoncé’s website in the U.S. and Canada. It retails for $160.
The eau de parfum includes top notes of Madagascar black pepper and Italian mandarin; heart notes of jasmine sambac absolute and rhubarb, and base notes of Indonesian patchouli and skin musk.
Weeks after debuting her collaboration with Levi’s — the campaign for which alone generated $5 million in media impact value in 48 hours — and months after launching her whiskey brand SirDavis in partnership with LVMH Moët Hennessy Louis Vuitton, the multihyphenate is bringing her latest fragrance to market.
Called Cé Lumière, the scent is available for preorder on Beyoncé’s website in the U.S. and Canada. It retails for $160.
The eau de parfum includes top notes of Madagascar black pepper and Italian mandarin; heart notes of jasmine sambac absolute and rhubarb, and base notes of Indonesian patchouli and skin musk.