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Adidas And Ivy Park Tease Denim Capsule With Campaign Ft. Glynn Turman

Klaudia//August 3, 2021
Fresh off of a swimsuit collection, Adidas and Ivy Park have revealed a new capsule themed on denim. The effort was introduced with a campaign featuring Emmy-Award wining actor Glynn Turman, who is also an accomplished horseman who has successfully competed in multiple rodeos.

While there aren’t a lot of details on what’s in the upcoming drop, the visual shows Turman and a female model wearing a denim jacket and jeans detailed with Adidas’ trademark three white stripes on he arm and leg plus a logo-covered denim shirt. Preview images also show a denim bucket cap, among others.

Check out the campaign below.


adidas x IVY PARK Debut the Super Super Sleek Silhouette

Klaudia//July 31, 2021
Beyoncé‘s IVY PARK has once again teamed up with adidas on a new sneaker. Following last year’s Supersleek 72, the duo has decided to supersize the silhouette.

Officially dubbed the Super Super Sleek, the footwear style arrives in white and beige iterations. Both pairs feature a base crafted from leather and twill material, while the tongues come in a larger dimension. Elsewhere, the sole unit boasts an exaggerated, chunky design made of translucent rubber. Rounding out the pairs is the IVY PARK key tag, which can be attached to any part of the shoe.

Take a closer look at IVY PARK x adidas’s Super Super Sleek below. The collaborative silhouette will release on August 20 for $140 USD via the adidas website.


FLEX PARK Promotion

Klaudia//July 17, 2021
Promotion for the new adidas x IVY PARK "FLEX PARK" collection started a while ago and, as usual, celebrities have been receiving boxes with clothes, a popup was set up at Houston & Lafayette Street in SOHO, where fans can win pieces from the collection, and the "HOW DO YOU FLEX?" slogan was carved on the Huntington Beach.


Beyoncé Takes Daughter Rumi Shopping at FAO Schwarz

Klaudia//July 12, 2021
Beyonce and her youngest daughter, Rumi hit up FAO Schwarz toy store for a day of shopping in the Big Apple. The “Crazy In Love” singer took her mini-me to the world famous shop, located in Manhattan, while the store was closing to the public. Bey wore a yellow midi dress with a blue cardigan and strappy green heels for the private shopping outing. Her daughter donned a white tank top, dark jeans, and white sneakers, as she pulled her braided her back into two pigtails and secured them with pink bows. The pair stayed for over an hour as they wandered around the store while their security guards kept a watchful eye.


UPDATE: The singer shared personal photos from the day.

Beyoncé flies into New York by helicopter for romantic lunch date with Jay-Z

Klaudia//July 9, 2021
Beyoncé flew into New York City by helicopter for a romantic lunch date with husband Jay-Z.

The Put A Ring On It songstress was spotted touching down in the Big Apple on Wednesday.

Shortly afterwards the music power couple were seen eating at Lucali pizza restaurant in Brooklyn.

In an Instagram post, the 39-year-old singer shared snaps of their date with her 191 million Instagram followers.



Beyonce enjoys a boat cruise in the Hamptons (July 5)

Klaudia//July 7, 2021
Beyonce was spotted hopping off a boat in the Hamptons after a chilly afternoon boat ride on Monday.

Topping off her Fourth of July celebrations, the 39-year-old Grammy winner was seen covered up in a white hoodie to keep out the cold as she walked along a dock with her rapper husband Jay-Z, 51.

The Halo hitmaker appeared to be bare foot as she was seen carrying a pair of gold heels which she reportedly wore for a lunch outing earlier in the day.

Bey opted for some cream wide-leg pants but concealed the rest of her outfit under her white sweater.

She could be seen sporting a vibrant red lipstick with her golden brown locks blowing across her face in the breeze.

Beyoncé Attends Michael Rubin's Fourth of July Party

Klaudia//July 6, 2021
Twenty-three years after Diddy hosted his inaugural Fourth of July “White Party” in the Hamptons, Philadelphia 76ers partner Michael Rubin celebrated Independence Day this weekend by paying homage to the hip-hop mogul’s iconic bash.

On Sunday, Rubin hosted a private party at his $50 million estate in the Hamptons. The exclusive guest list, which dressed in all white, included Jay-Z, Beyoncé, Travis Scott, Bobby Shmurda, Lil Baby, Lil Uzi Vert, Quavo, Meek Mill, Megan Thee Stallion, James Harden, J. Balvin, Yo Gotti, Future, and more.

Beyoncé's Ivy Park Plunges Into Swimwear

Klaudia//June 27, 2021
The Beyhive now has something to wear to the beach.

The uber-popular Ivy Park collection, created by Beyoncé in 2016 and a partnership with Adidas since 2020, is dropping a Flex Park swimwear capsule next month that is designed to celebrate “the empowered spirit of confident self-expression and individuality — positively and boldly.”

And even though Beyoncé hasn’t donned a bikini to market this particular collection, the brand has lined up other high-powered faces to front the campaign: beauty entrepreneur and fashion influencer Kristen Noel Crawley along with actor Quincy Brown and body-positive influencer Tabria Majors. Beyoncé did tease the collection with a short video on the Ivy Park Instagram account Thursday, which began with waves crashing and the tag line, “How Do You Flex?” The previous day, Ivy Park’s Instagram posted a photo of a set of weights under fluorescent lighting in an ’80s-inspired room with wood-paneled walls and tan carpeting that featured the same tag line, “How Do You Flex?”

Flex Park, which marks the first foray into swimwear for the Adidas x Ivy Park collaboration, will boast a bright neon color palette — solar orange and screaming orange — with contrasting white stripes and accents, including the Ivy Park monogram. Key items include one- and two-piece bathing suits and beach-ready cover-ups for women as well as a men’s matching shirt and shirt set, a slide, a unisex bucket hat and tote bag. Other accessories include a towel and water bottle.

Black Music and Entertainment Walk of Fame Inducts Beyoncé and More

Klaudia//June 18, 2021
The Black Music and Entertainment Walk of Fame—a new endeavor started by the Georgia Entertainment Caucus and the Black American Music Association—inducted its first honorees with plaques displayed outside Mercedes-Benz Stadium in Atlanta. Beyoncé, OutKast, Missy Elliott, James Brown, Stevie Wonder, Otis Redding, Quincy Jones, Michael Jackson, Sean Combs, Usher, Shirley Caesar, and Kirk Franklin are members of the inaugural class.

A few artists were on hand at yesterday’s ceremony at the stadium. Beyoncé’s induction was accepted by Michael Mauldin, former president of Columbia Records.