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Tiffany & Co. Introduces The "ABOUT LOVE" Campaign Starring Beyoncé And Jay-Z

Klaudia//August 23, 2021
"Love is the diamond that the jewelry and art decorate." --The Carters

While no one could ever upstage Beyoncé and Jay-Z, together for the first time in an ad campaign for Tiffany & Co., it’s fair to say there is a third star in the spots: a never-before-seen painting by Jean-Michel Basquiat in the jeweler’s signature robin egg blue.


Tiffany recently acquired the spectacular artwork, which had been in the possession of a private collector since the early 1980s, adding another surprise and layer of storytelling to a vast, yet nuanced advertising effort, which is to break in print next month.

Now controlled by LVMH Moët Hennessy Louis Vuitton, Tiffany is putting major firepower behind the yearlong campaign featuring the Carters, which includes a short film that depicts Beyoncé singing “Moon River” to her husband. It’s destined for major exposure in the coming months, including a takeover of all the digital billboards in New York’s Times Square.

Unveiling the first campaign image exclusively to WWD, Alexandre Arnault, Tiffany’s executive vice president of products and communications, also told the back story of the project in his first sit-down interview since joining the historic New York jeweler last January.

Beyonce Nominated at the 2021 MTV Video Music Awards

Klaudia//August 18, 2021
The nominations for the 2021 MTV Video Music Awards have been revealed, with three nods for Beyonce. Voting is open from now through Friday, Sept. 3. The ceremony is set to air live from Brooklyn’s Barclays Center on Sunday, Sept. 12 at 8 p.m.

Best R&B
Beyoncé, Blue Ivy, SAINt JHN, WizKid – “BROWN SKIN GIRL” – Parkwood Entertainment / Columbia Records
Bruno Mars, Anderson .Paak, Silk Sonic – “Leave The Door Open” – Aftermath Entertainment / Atlantic Records
Chris Brown and Young Thug – “Go Crazy” – Chris Brown Entertainment/RCA Records
Giveon – “HEARTBREAK ANNIVERSARY” – Epic Records / Not So Fast
H.E.R. ft. Chris Brown – “Come Through” – MBK Entertainment / RCA Records
SZA – “Good Days” – Top Dawg Entertainment / RCA Records

Best Cinematography
Beyoncé, Blue Ivy, SAINt JHN, WizKid – “BROWN SKIN GIRL” – Parkwood Entertainment / Columbia Records – Cinematography by: Benoit Soler, Malik H. Sayeed, MOHAMMAED ATTA AHMED, Santiago Gonzalez, Ryan Helfant
Billie Eilish – “Therefore I Am” – Darkroom / Interscope Records – Cinematography by: Rob Witt
Foo Fighters – “Shame Shame” – Roswell Records / RCA Records – Cinematography by: Santiago Gonzalez
Justin Bieber ft. Chance The Rapper – “Holy” – RBMG/Def Jam – Cinematography by: Elias Talbot
Lady Gaga – “911” – Interscope Records – Cinematography by: Jeff Cronenweth
Lorde – “Solar Power” – LAVA/Republic Records – Cinematography by: Andrew Stroud

Beyoncé Covers the September Issue of Harper's Bazaar

Klaudia//August 17, 2021
Beyoncé's Evolution

After more than two decades in the spotlight, Beyoncé has become much more than a pop icon. She’s a cultural force who has routinely defied expectations and transformed the way we understand the power of art to change how we see ourselves and each other. But at 40, she feels like she’s just scratched the surface.


Women born at the dawn of the 1980s were among the last generation to live an analog life and the first to see themselves reimagined in digital. Beyoncé’s childhood coincided with the rise of home-recording equipment—video cameras, stereo systems that let you record your own voice, keyboards that let you find whatever sound you wanted, personal computers to synthesize it all. The girls before her had mirrors and the echoes of the trees and magazines with cartoon approximations to reflect themselves. Her generation was the first to regularly experience the dizzying accuracy of playback. It could be a destabilizing force; there’s your voice as you think it sounds, and then your voice when it comes back to you, after you’ve hit Record.

Beyoncé's Ivy Park to Highlight Black Cowboys in Next Drop

Klaudia//August 6, 2021
Everybody needs a pair of denim chaps, just ask Beyoncé.

The next drop of the singer’s popular Adidas x Ivy Park collection will celebrate the often overlooked history of Black cowboys and cowgirls and their continued influence and impact on American rodeo.

Called Ivy Park Rodeo, the collection is extensive — 58 women’s and unisex apparel pieces, five shoes and 13 accessories — all designed as reimagined and modernized takes on classic Western wear, and features Houston rappers Tobe Nwigwe and Monaleo, Beyoncé’s mother, Tina Knowles Lawson, and actor and real-life cowboy Glynn Turman in the glossy campaign.

The Ivy Park Rodeo collection is heavily rooted in denim and will offer up dark washes with distinct monograms and purple glow cow prints accented with utilitarian-inspired zips and snap fasteners. There will be a denim body suit, a wide-leg snap pant, tracksuit, bucket hat and, yes, chaps.

Fabrics will include 100 percent 16.5-ounce blue twill denim, 99 percent cotton/1 percent elastane 10.8-ounce denim and 100 percent cotton 13 –ounce cow-print cotton twill denim.

Adidas And Ivy Park Tease Denim Capsule With Campaign Ft. Glynn Turman

Klaudia//August 3, 2021
Fresh off of a swimsuit collection, Adidas and Ivy Park have revealed a new capsule themed on denim. The effort was introduced with a campaign featuring Emmy-Award wining actor Glynn Turman, who is also an accomplished horseman who has successfully competed in multiple rodeos.

While there aren’t a lot of details on what’s in the upcoming drop, the visual shows Turman and a female model wearing a denim jacket and jeans detailed with Adidas’ trademark three white stripes on he arm and leg plus a logo-covered denim shirt. Preview images also show a denim bucket cap, among others.

Check out the campaign below.