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Beyoncé Launches Ivy Park Ad Campaign

Klaudia//March 31, 2016
Topshop announces the arrival of Ivy Park – a new activewear and athleisure brand co-founded by Beyoncé, available in store and online on 14 April. Mixing high performance technical sportswear with fashion-led casualwear, Ivy Park empowers women through sport – no matter what your sporting ability or body shape. The collection centres on a core of sports staples: leggings in three rises, crop tops, drop arm tees, sweatshirts and technical jackets. All products can be mixed to create your personal sportswear uniform.

"When I'm working and rehearsing I live in my workout clothes, but I didn't feel there was an athletic brand that spoke to me," Beyoncé said in a statement. "My goal with Ivy Park is to push the boundaries of athletic wear and to support and inspire women who understand that beauty is more than your physical appearance. True beauty is in the health of our minds, hearts and bodies. I know that when I feel physically strong I am mentally strong and I wanted to create a brand that made other women feel the same way."

The collection includes over 200 pieces of sportswear – from clothing and footwear to accessories – across dance, fitness and sports categories. Prices will range from $30 to $200.

Make sure to visit www.ivypark.com to listen to new music from Beyonce's upcoming album and check the full list of worldwide retailers.



Destiny's Child Top Billboard Dance Club Songs

Klaudia//February 26, 2016
After more than 10 years, Destiny's Child is back at No. 1 on Billboard's Dance Club Songs chart. Meanwhile, Brandy reigns after seven years.

"The Girl Is Mine," by 99 Souls featuring Destiny's Child and Brandy, rises 2-1 on the chart (dated March 5). The track is a mash-up of Destiny's Child's "Girl," a No. 5 Dance Club Songs, and No. 23 Billboard Hot 100, hit in 2005, and Brandy and Monica's "The Boy Is Mine," which led the Hot 100 for 13 weeks in 1998.

Destiny's Child scores its fourth Dance Club Songs topper, Brandy her third and British house duo 99 Souls its first. Destiny's Child had last led with "Soldier" (featuring T.I. and Lil Wayne) in February 2005. Brandy had last topped the chart with "Long Distance" in March 2009. Notably, the three principal Destiny's Child members have all hit the summit as soloists: Beyonce (22 No. 1s), Kelly Rowland (three) and Michelle Williams (one).

Remixes from Chris Lorenzo, Crookers, and Danny Howard, among others, helped "Girl" grab the No. 1 spot.

Grammy Awards 2016

Klaudia//February 16, 2016
Beyonce attended the 58th GRAMMY Awards at Staples Center on February 15, 2016 in Los Angeles, California. The singer presented the award for Record of the Year to Mark Ronson and Bruno Mars.

Beyoncé Presents 'Record Of The Year' Award at The 58th GRAMMYs

Watch Beyoncé's speech at the 58th GRAMMYs while presenting the 'Record of the Year' award. #GRAMMYs #GetInFormation© CBS

Posted by BEYONCÉ LEGION on Tuesday, February 16, 2016




Beyoncé Announces The Formation World Tour

Klaudia//February 8, 2016


BEYONCÉ announced THE FORMATION WORLD TOUR today following her appearance during SuperBowl 50. The highly-anticipated tour, promoted by Live Nation, presented by American Express and produced by Parkwood Entertainment, will kick off in North America on April 27 in Miami, Fla. at Marlins Park with 21 additional stadium dates lined up throughout the country including New York City, Los Angeles, Chicago, Toronto, Philadelphia, Dallas and more. The European leg of THE FORMATION WORLD TOUR will start on June 28 in Sunderland, United Kingdom at Stadium of Light. Additional European stadium dates include London, Manchester, Zurich, Amsterdam, Paris, Milan, Stockholm, Frankfurt and more. A full list of tour dates and venues is below.

Tickets will go on sale starting Monday, Feb. 15 in Europe and Tuesday, Feb. 16 in North America (full on sale schedule provided at end of release). Beyhive members may purchase tickets in advance beginning Tuesday, Feb. 9 and Monday, Feb. 15 for shows going on sale on Feb. 22.