Beyoncé
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Olivier Rousteing should have been doing one of two things late last July; either finalizing Balmain’s spring 2023 collection, or heading off on vacation. Instead he found himself listening to Beyoncé’s freshly-released Renaissance on rotation. As he tells it down a call from Paris: “I was sketching and sketching as I listened, and sometimes you can’t control the emotion of your sketch. And I started to imagine the sketches inside her album, how they would relate to the songs and the lyrics—it wasn’t something I was supposed to be doing but I was just inspired by the music to do it. And that’s how this started.”

Once he did get to that vacation, Rousteing kept sketching his Renaissance-rabbit hole pieces, refining and shaping. Then when he returned to Paris at the end of August he made a decision. “I contacted Marni and B. And I said, ‘honestly, I want to create a couture collection with you.’ And they were like: ‘Wow, that’s a big surprise.’”

Added Rousteing: “My hope was that she would be up for something even beyond the work we have done together before… I wanted us to be co-designers.” To his delight, Beyoncé was into it too.

Over the last five months Rousteing has been working in partnership with Beyoncé and Senofonte. Their first task was to whittle down the 50 or so looks that Rousteing sketched in his musically-driven fever dream to a playlist of 17. And the second was to collaborate on the process of transforming those remaining sketches into a fully produced and realized Balmain x Beyoncé couture collection. The result is a suite of A-side looks that honor both the history of the house and the musical heritage of the performer. Two of them have been seen already—glimpsed at the Grammys and the BRIT Awards earlier this year—and a few others are soon to be revealed elsewhere.

Beyoncé has a new collaborator: French luxury fashion house Balmain.

The singer, who appears on the April cover of Vogue France, announced on Friday that she has co-created a Balmain haute couture collection with Olivier Rousteing, Balmain’s creative director.

Renaissance Couture by Beyoncé x Balmain includes 16 couture outfits dedicated to the 16 songs on Beyoncé’s Grammy-winning Renaissance album.

“Thank you @olivier_rousteing and @balmain for bringing RENAISSANCE to life in couture,” Beyoncé wrote on Instagram. “Designing alongside you was freeing — thank you for allowing me to celebrate the human form, to take artistic risks, to push boundaries and to freely express myself.”

“To the @voguefrance team, thank you for trusting in our vision and sharing it with the world,” she added.

Beyoncé and Adidas are breaking up.

A source close to the situation tells The Hollywood Reporter that the Grammy-winning entrepreneur and the German lifestyle brand have mutually agreed to part ways.

In 2018, Beyoncé entered a creative partnership with Adidas, where she relaunched her Ivy Park activewear line and also developed new footwear and apparel for the brand.

But there has apparently been major creative differences between Ivy Park and Adidas, and Beyoncé is excitedly looking to reclaim her brand, chart her own path and maintain creative freedom.

PARK TRAIL available now on adidas.com and select partner stores globally tomorrow.

Originally released in 1979 with its sights set on enhancing the visibility of runners at dawn and dusk, the adidas Nite Jogger has since been reserved for a myriad of disparate collaborative efforts from Twitch streamer Ninja to Beyonce’s widely-adorned IVY PARK line. Having kicked off the new year with a revamped adidas Top Ten 2000, Queen B’s revered brand is now returning to the iconic adi running silhouette, albeit with an outdoorsy twist.

Following a four-year hiatus, IVY PARK returned in 2020 with a slew of Three-Stripes models, including a mass influx in the now lifestyle-reflective model. Three years later, the brand harkens back to the 80s-synonymous silhouette with an adventurous aesthetic, surrounding its greyscale upper stitched with bright orange accents in an allover semi-translucent rubberized cage. Ditching its mid-foot stripes for a simplistic, clad upper, the mudguard’s suede textile dawns a contrasting ever-so-light grey and olive composition. Lightened by faded pink quarter overlays, the tongue’s plush construction features an additional sampling of olive with embossed cream tabs while underfoot, the revitalized ensemble renders a crisp white BOOST midsole with hits of orange and pink finishing along the tread.

While we await further release details, enjoy official images of the IVY PARK x adidas Nite Jogger 7.0 below in the meantime.

Ivy Park x adidas Nite Jogger 7.0
Release Date: Feb 9th, 2023 (Thursday)
Womens: $170

DISCOVER YOUR PARK | #PARKTRAIL
Available in adidas stores and adidas.com FEB 9 + select partner stores globally FEB 10

DISCOVER YOUR PARK | #PARKTRAIL | adidas.com FEB 9 + select stores globally FEB 10.

Beyoncé is headed into the woods — and the urban jungle — for the latest drop of her Ivy Park collection with Adidas.

Called Park Trail, the line is intended to be a “trail-blazing expression of performance wear inspired by the resilience of the outdoors, the spirit of the streets, and the possibilities of the future,” the companies said.

What that translates into is a collection of gender-neutral performance apparel, footwear and accessories for men, women and kids that can be worn hiking up a mountain or trekking through city streets. In total, there are 56 pieces of apparel, 12 accessories and three footwear styles for adults and 12 apparel styles, four accessories and one footwear style for kids.

A canyon camouflage print makes its appearance on several key pieces in the apparel assortment including a sequined jacket, faux fur coat and canvas track suit; a circular knit crop top, tight and zip hoodie; a jacquard sweater, and a hidden pocket crewneck sweatshirt.

Layering pieces and storage options are emphasized throughout the collection and the color palette includes both traditional outdoors options such as Denali green, cream white and indigo as well as eye-popping hues of solar orange, purple and lime green.

Adidas and Ivy Park are continuing their partnership with a new release.

The German sports’ giant and Beyoncé’s apparel brand announced on Friday the release of the Ivy Park Top Ten 2000 sneaker, a basketball shoe that is “designed for the journey ahead,” according to the brand.

The brands took inspiration from the Top Ten 2000 sneaker that debuted in the early Aughts, blending archival designs with a modern Ivy Park twist. The sneaker is designed with mixed materials like technical mesh and suede, features a soft foam-fitting Neoprene and a molded heel piece. The style comes in an orange and beige colorway with multicolored laces.

The Ivy Park Top Ten 2000 sneaker is priced at $200 and will be available starting Jan. 20 on the Adidas Confirmed App.

Metallic #IVYTOPIA 🌫 | adidas.com/ivypark + available in select stores NOW.

You can go months without hearing from Beyoncé, and then 💥 Bam! – a new album, Tiffany’s & Co footage, and new Ivy Park drip. That’s right, the Queen continues to apply pressure with the continuation of IVYTOPIA, the streetwear collection that launched earlier this year. Adidas x Ivy Park added six new pieces to the stylish, bold collection, and we’re excited!

If you loved the metallic look of IVYTOPIA, you’ll definitely enjoy the six additions that seal the deal on fall fashion. The brand takes streetwear to the next level with fun pieces like track pants, bucket hats, and anoraks.

If you’re an Ivy Park enthusiast, then keep reading to see the latest IVYTOPIA drip, coming this Friday, October 7th. Find looks for you, your friends, family or even your children on adidas.com. Price range from $50 – $200 USD, and sizes range from 2T – 3XL.

Ivytopia is out now at adidas.com/ivypark and select stores globally!

#IVYTOPIA | adidas.com JULY 21 + select stores globally JULY 22.

How does Beyoncé define utopia? Well, her legions of fans are about to find out.

The latest drop from the superstar entertainer’s Ivy Park collection with Adidas is being called Ivytopia and is defined as “a journey to discover one’s own nirvana.”

In this post-pandemic world, Ivytopia “explores the collective connection we share after emerging from a period of isolation,” the brand said. “Ivytopia imagines the possibilities of this journey with one another, dreaming and exploring our infinite potential. Whether a beach, mountain range, or urban oasis, the setting is unlimited, as long as it makes you feel hopeful for what’s yet to come.”

The news of the drop comes on the heels of the release of the singer’s throwback single “Break My Soul,” which just hit number one on the Billboard Hot Dance/Electronic Songs chart.

In terms of the collection, this translates into a wide variety of inclusively sized gender-neutral fashion and performance apparel, footwear and accessories for adults and kids. It also features the brand’s first children’s-specific swimwear offering.

The Adidas x Ivy Park Ivytopia collection will include 52 pieces of apparel, seven accessories and four footwear styles for adults in XXXS to XXXXL as well as unisex regular and oversize fits, men’s regular and tight fits and women’s tight, regular and oversize fits.

adidas x IVY PARK STAN SUMMER is available now at adidas.com and in select stores globally.

SUPER SLEEK 🌵 ☀️ | adidas.com + select stores globally MAY 27.

Beyoncé and Stan Smith — a match made in heaven? The Beyhive will undoubtedly vote an unequivocal yes.

On Friday, the entertainer, through her Ivy Park collection, will announce that her latest partnership with Adidas will be for the Super Sleek, a new sneaker silhouette from the ongoing Adidas x Ivy Park partnership. The shoe will be available beginning May 27.

Called We Stan Summer, the shoe is a modern take on the classic Stan Smith, reimagining several references from the Adidas collection, including the Samba, as evidenced by its football-inspired tongue. It’s made from canvas and leather with green piping and a transparent gum-colored platform sole and features a three-strap closure and a T-shaped toe box.

To complement the shoe, the partners are offering three options of crew socks: two with Adidas’ signature trio of stripes and the Ivy Park branding, while the third features the Ivy Park monogram.

The sneakers will retail for $120 and the three-pack of socks are priced at $35. Both will be available on May 27 online and in select stores globally.

Check out the latest promotional photos for Ivy Heart.

Ivy Park keeps posting new promotional pictures for IVY HEART with Beyonce.

Ivy Park released more promotional materials for IVY HEART.