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Beyoncé Launches 'Cowboy Carter' Merch Partnership with Snapchat

Klaudia//July 4, 2024
Beyoncé has partnered with Snapchat to release an official Bitmoji collection to celebrate the launch of her Cowboy Carter merch line.

Fans can step into the world of Cowboy Carter through a visual experience generated with AI. Snaps feature yourself as Cowboy Carter with “SWEET ★ HONEY ★ BUCKIIN’” playing in the background. The full album is available to access in Snapchat’s Sound Library, for use as soundtrack to any Snaps, Stories, or Spotlight videos.

New custom Cowboy Carter outfits are available for Bitmoji, too. Beyoncé fans can shop and buy the same merch designs to rock IRL, including a Cowboy Carter Sash, crop tops, t-shirt, denim cowboy hat and more.

“We have so many ways for Snapchatters to express fandom for their favorite artists, whether it be adding Sounds to a Snap or Story, or combining music with iconic Lenses,” adds Manny Alder, Head of Music Strategy at Snapchat. “We’re thrilled to introduce our first-ever Lens experiences and Bitmoji Merch collection in partnership with Beyoncé. It’s a new way for our community to show support and interact with her iconic new album alongside friends both on and off Snapchat.”

Beyoncé congratulates daughter Blue Ivy for winning BET YoungStars Award

Klaudia//July 2, 2024
Blue Ivy Carter took home the 2024 BET YoungStars award and though the win was not televised, Beyoncé Knowles-Carter made sure to congratulate eldest her daughter on another big win.

The award show, dubbed culture's biggest night, was held Sunday at the Peacock Theater in Los Angeles. And Queen Bey and her 12-year-old daughter with hip-hop mogul, Jay-Z, were both nominated for awards. However, the Carters were not in attendance.

Blue Ivy was nominated for the YoungStars Award, which honors young entertainers who have had an impact in television, film, music or sports. Other nominees included Akira Akbar, Demi Singleton, Heiress Diana Harris, JaBria McCullum, Jalyn Hall, Leah Jeffries and 5-year-old rapper Van Van, who put on a stellar performance during the show.

Not all of the winners were broadcast during the show, and the telecast did not show the winner for this category. However, after the award show aired, BET shared the news. And mother Bey and her Parkwood Entertainment company shared the news on Instagram, congratulating the young superstar.

The post read, "congratulations to Blue Ivy Carter on winning the 2024 BET Youngstars Award!"

Beyoncé shares her #cecredwashday ritual

Klaudia//April 22, 2024
Beyoncé shared her #cecredwashday ritual on Instagram. She wrote:

"It has been such a special experience seeing all of your #cecredwashday rituals all over my timeline… I just had to join in with something I had in the archives 🥰

Being disruptive and challenging everything people feel should be the process has always been exciting to me. My hair and music seemed to do that a lot over the years…

Maintaining 25 years of blonde on natural hair through all the experimenting I do has played a huge part in developing @cecred’s products. It’s the hardest to keep color-treated hair healthy and strong, but @cecred is here. All quality, with NO shortcuts. Congratulations to the entire CÉCRED team for contributing to developing award-winning products. 💕

Happy #cecredwashday!

You are CÉCRED."